User feedback highlights the importance of improving connectivity, enhancing ride statistics, ensuring accurate live location tracking, and providing easily accessible, useful information at users’ fingertips. Consider prioritising these aspects to enhance the overall user experience.
Going Through The Reviews
Going Through The ReviewsI started looking for reviews on the Play Store. There weren’t many downloads of the app (100K+), so I only found a few relevant reviews, but luckily I did find some on their website and a few other websites. I even went through some reviews of the competing apps to know their best features, attracting and retaining their users, and even the ones they missed out.
Improvements
After identifying and analyzing pain points through research, I defined the following pain point that most users had trouble with.
The Live Activity widget offer a seamless and interactive way for OLA to provide real-time updates on charging progress, enhancing user experience and engagement.
Monitor energy usage for each ride, gaining insights into your electric vehicle’s efficiency. Track average speed, ensuring a smooth and efficient journey.
Swipe-to-Unlock Button on the device effortlessly unlocks the vehicle.
There's more
There's a lot more, in case you are interested in taking a look at in-depth case studies from my previous projects.
