I am a seasoned UX Design & Research leader, specializing in crafting impactful design strategies that drive business success. With extensive experience in Consumer, Enterprise, and B2B sectors, I have built and scaled design functions from the ground up, fostering significant growth in mid-size companies and leading high-performing teams at SaaS organizations.
My leadership has delivered multimillion-dollar revenue gains, secured record-breaking deals, and boosted customer retention. Passionate about innovation, I thrive in guiding teams to create user-centric solutions that align seamlessly with business objectives.
Curating Teams That Scale, Not Just Ship
In design, leadership isn't about being the loudest voice in the room—it's about creating space for others to thrive. Think of it like curating a playlist: each team member is a unique track, and together, they create a seamless experience. My job? Make sure everyone hits their high notes while keeping the rhythm aligned to our larger vision.
At Open Financial Technologies, I’ve had the privilege of building design teams that don’t just solve problems—they anticipate them, shaping products that have onboarded millions of businesses and powered $35B+ in annual transactions. Here’s what I’ve learned along the way.